Opening Your Own Veterinary Practice
Whilst more and more practices are joining corporate groups, opening a successful independent practice remains a fulfilling and realistic aspiration for vets today. Of course, opening a vet clinic is hard work, but with focus, detailed advance planning and by following robust and proven processes, profitability after just a few months of operation is entirely feasible. This opening a vet clinic workshop will show you how to achieve your dreams of practice ownership, without the whole process becoming a financial and logistical nightmare.
Opening a New Veterinary Practice – The Tricks Of The Trade
Quarterly ‘opening your own veterinary practice’ practical workshops are delivered remotely, giving attendees a broad spectrum of knowledge and skills to enable you to get off on the right foot in your new practice. We’ll explore the importance of marketing to potential clients in the catchment area with targeted brand messages six months out; as well as establishing key steps to take each month, up to and after launch. Delegates also build vital management competencies for the early months of trading, such as team coaching, developing the customer experience and measuring team and business performance.
Understanding your target market and tailoring your service accordingly is crucial prior to opening a new vet practice, and we’ll look at how you can collect data on a wide range of key parameters such as:
- Catchment demographics
- Likely client numbers
- Strengths and weaknesses of existing competitors
- Physical and commercial barriers and opportunities
When opening a new veterinary practice it’s also important to consider your own unique selling points and branding – how is your approach different to other practices already available? How does it feel to be a client of your vet clinic? Very few areas of the UK are under-provided for in terms of veterinary practices, so if you are to recruit and retain the 1,000 active clients per Full Time Equivalent vet required in order to maintain a sustainable business, the reality is that you will need to switch clients from elsewhere. And attracting new clients is much easier when you have obvious practice values and your ethos is visible in every aspect of the customer experience your team provide – this opening a new veterinary practice workshop will show you how to establish and communicate your unique brand messages clearly and consistently to potential clients in the area.
One of the Onswitch values is “Inspire”
The others are:
Collaborative
Innovative
Passionate
And
Honest
For the last 20 years we have worked to help you build a customer centred approach in Veterinary practice
Why?
Well without the human saying yes to treatment plans or giving meds or paying the bill the patient doesn’t get the outcome they need and you want
So customer centred practice matters to patient outcomes
It hasn’t been easy.
It isn’t easy.
And sometime it’s bloody hard to keep going.
When the overwhelming voices we hear from the profession have negative thoughts or views about clients and their motivations or behaviours it is tough.
We are all people.
It’s tough right now for all.
So when a surprise Bettys hamper arrives and someone says “Thankyou for the inspiration” it makes a massive difference to the end of the week
So thankyou 🙏
Thankyou for listening 🙏
Thankyou for engaging with the subject 🙏
Thankyou for pausing 🙏
Thankyou for hearing the alternative perspective 🙏
The customer experience matters as it is the enabler for the patient, flock or herd outcome
Without the people, the client, the owner, nothing happens
#CustomerExperience #Cx #TeamExperience #Tx #People #Inspire
#OneVetTeam
#Thankyou
Another webinar tonight looking at those pesky bottlenecks
Practices have done amazing things to smooth the workflow and keep caring for patients
It’s been a long tiring lockdown for everyone and practice teams have been awesome
Finding time now to take a time out and look at bottlenecks is a very worthwhile use of time as we get ready for 2021
Think of it as a finding minutes and hours back
They are there to be found
A few minutes here and there
Reducing inbound calls
Taking payments at the first opportunity so stopping queuing to pay
Stopping the “Give us a ring” phrase when we can sort another way
Finding where you can smooth the flow and get time back makes a big difference
So finding your bottlenecks is a good thing to do!
#OneVetTeam
#Bottlenecks
#Cx
Got to love a surprise @Bettys Christmas hamper
Lovely to get a wee gift and the appreciative words hit home
Thankyou #OneVetTeam #Thankyou #Appreciative
Words are important
Asking “How are you doing?” Or “how’s your day been?”leads to a series of chat turns helping folks talk about life
If we ask “are you ok?”the answer “I’m fine” is likely & chat flow stops
#RealTalk #ConversationAnalysis @LizStokoe thanks sharing expertise
https://onswitch.co.uk/product/opening-your-own-vet-practice/ part 2 of Open Your Own Practice today
8 fab focussed folks looking to be the boss
So important to know what thriving new sites do and why some stutter & grow too slowly
2021 dates #BalancedScoreCard #Customers #Team #OperationalEffectiveness #Finance
Open your own practice course part 1
8 folks looking to be the boss
Exciting for all of them, a range of practice types too
Such an opportunity right now
Creating a community focussed service led different practice is the way to go
Be local
Be community
Be you
#OneVetTeam
Really useful thread about the importance of clarity and meaning in communication
Good to read what has worked well and what was less helpful
#WordsBringConsequences
#ChooseWisely #IndieSAGE